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We don’t like to presume, but the chances are fairly good that you have a pizza in your freezer right now. After all, roughly two-thirds of all American households have at least one frozen pizza lurking in their freezer, according to industry reports, and sales of frozen and refrigerated pizza top more than $5.5 billion each year, shifting upwards of 350 million pies annually.

And you’ve really got one woman to thank for that: Rose Totino, the apple-cheeked second-generation Italian nonna with a serious head for business.