Brand-new businesses thrive on what's known as the "startup mentality." It's the drive to innovate and grow at all costs, even if that means changing directions. It's the persistence and dedication that keeps an entrepreneur working around the clock. It's the refusal to let obstacles stand in the way of success.
But somewhere along the way, something changes. When a business finally makes it over those initial hurdles and starts to see steady growth and profitability, it's no longer in the "startup" phase, and therefore starts to leave the startup mentality behind. But forgetting your innovation-based roots could actually be detrimental to your business's future.
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