Content marketing is continuing to become an integral part of any marketer’s portfolio. A recent Slideshare presentation created by Marketo informs us that 70% of executives rely more on content now than they did a year ago, and yet 90% still feel overwhelmed by the amount of content available today. It’s certainly not a stretch to think that consumers, the target of all of this content, feel the same way–and it’s your job to make your message heard above the rest.