You’ve heard us and others talk about how email marketing is still a highly successful, important element of digital marketing. You know that you need to create compelling content, incorporate a responsive design, test your emails, and generate great offers to convert leads from email. But it’s 2014 – isn’t there a way to shake up email marketing, and make your brand’s messaging stand out? As it turns out, there is one GIANT way to take your email marketing over the top: incorporate video in your emails.